A true communication tool with an informative purpose, the newsletter still has a bright future ahead of it. However, it is not about writing and sending a message to your contact list. The goal is still to have your email opened, read and clicked by your contacts. To avoid that sadly falling into ...
Introduction to email marketing and newsletter tools for WordPress
Newsletters or more generally emailing sometimes have this image a little "old-fashioned" and outdated... And yet I promise you that good old emails are far from being dead! They might even come back very strongly in the next few years (it's not me who says so, it's Pat Flynn ;) ). On the other ...
Mailchimp vs. Sendinblue: which is the best email marketing tool in 2023?
Today, the effectiveness of email marketing campaigns is no longer to be proven. Whether you are an entrepreneur, a freelancer, or a marketing director of a multinational or a start-up, you will have to choose among all the platforms so that each newsletter hits your target. Mailchimp and ...
How to write an ebook and sell it online: our complete guide
You want to create your first ebook and you don't know where to start? Are you wondering about the format, the layout, the sales platform or how to price and promote your digital product? Then don't move, you're in the right place! On our travel blog novo-monde we have published 3 ebooks over the ...
Understanding and improving Google’s Core Web Vitals on your WordPress site
If you're interested in SEO or use Google Search Console to check your pages rankings, you've probably already seen or heard about Core Web Vitals. Core Web Vitals are new metrics introduced and used by Google to measure the quality of the user experience on your site. But the main reason why you ...
The best WordPress plugins that we install on most of our WP sites
As you may have noticed, there are a lot of WordPress plugins available (more than 58'000 at the end of 2020 to be exact). This abundance of plugins is of course the strength but also the weakness of the WordPress CMS. On the one hand, if you are looking for a feature for your WP site, there is ...
Moving from the WP Classic Editor to Gutenberg: my experience
Gutenberg is the new text editor for WordPress, and its release (with WordPress 5.0) has been the talk of the town, to say the least! I had already written (in summer 2018) a blog post about Gutenberg to explain in detail how it works and if it would break your website ;) (by the way, if you don't ...
Search engine optimization: Improve your SEO to get free organic traffic from Google
We started blogging on novo-monde and creating content on the Web in 2012... and we might as well tell you that we didn't know anything about SEO and organic searches. At that time, we were simply writing down what was going through our minds, thinking that the information we shared might be useful ...
The complete guide to speed up your WordPress website in 2023
You have a Wordpress site that works but you have the impression that it is a little slow? You have searched for information on the web but you don't know where to start? Don't panic! Don't panic! In this guide you will find all the information you need to optimize the speed of your Wordpress ...
2019 Guide to Image Sizes for Content Sharing on Social medias
Producing good content on your website and blog is essential for a company or blog. Overall, we distinguish 5 sources of traffic for a website: Natural search (SEO) Paid search (SEM) Newsletter Direct traffic and referral Social Medias Over the months we will discuss all ...
Coaching & Courses in digital marketing
We offer various training on the topics of SEO, blogging, website management and social networks. As part of these training courses, we will join you in your regular work environment having analysed the situation of your market beforehand in order to give you and your employees as many tools as ...
Content Creation & Photography
Content creation on your networks Out of inspiration to create content on your site? You are in the right place! Since 2012 we passionately animate our travel blog novo-monde.com. Over the years we have made tremendous progress in web editorial and now offer our freelance services to ...