Today, the effectiveness of email marketing campaigns is no longer to be proven. Whether you are an entrepreneur, a freelancer, or a marketing director of a multinational or a start-up, you will have to choose among all the platforms so that each newsletter hits your target. Mailchimp and ...
How to Choose a fast WordPress Theme in 2023: Guide + Comparison (with detailed test)
Since I've been talking about WordPress site performance and speed optimization around here, I've often been asked if I know good, fast WordPress themes with quality code that doesn't load tons of useless JS and CSS slowing down the site. I have to say that I never knew what to answer... All the ...
Introduction to email marketing and newsletter tools for WordPress
Newsletters or more generally emailing sometimes have this image a little "old-fashioned" and outdated... And yet I promise you that good old emails are far from being dead! They might even come back very strongly in the next few years (it's not me who says so, it's Pat Flynn ;) ). On the other ...
Keyword research tool: long tail pro review
Our Novo-Media blog is brand new and in the coming months we will share with you many articles on topics such as social medias, web development but also our favorite: Organic Search. To start this series of articles about SEO we wanted first of all to introduce you a tool to search for keywords that ...
2019 Guide to Image Sizes for Content Sharing on Social medias
Producing good content on your website and blog is essential for a company or blog. Overall, we distinguish 5 sources of traffic for a website: Natural search (SEO) Paid search (SEM) Newsletter Direct traffic and referral Social Medias Over the months we will discuss all ...
Content Creation & Photography
Content creation on your networks Out of inspiration to create content on your site? You are in the right place! Since 2012 we passionately animate our travel blog novo-monde.com. Over the years we have made tremendous progress in web editorial and now offer our freelance services to ...
How to write an effective newsletter?
A true communication tool with an informative purpose, the newsletter still has a bright future ahead of it. However, it is not about writing and sending a message to your contact list. The goal is still to have your email opened, read and clicked by your contacts. To avoid that sadly falling into ...
Thirsty Affiliates review: the best WordPress plugin to manage and track your affiliate links
Since we started blogging on our travel blog or this tech blog, affiliate marketing has always been our favorite way to make money from our content. If you've just come across this blog post you probably know what affiliate marketing is. So I'm going to skip the basics (maybe one day we'll create a ...
How to write an ebook and sell it online: our complete guide
You want to create your first ebook and you don't know where to start? Are you wondering about the format, the layout, the sales platform or how to price and promote your digital product? Then don't move, you're in the right place! On our travel blog novo-monde we have published 3 ebooks over the ...
Layout and Design: create your PDF ebook with Canva
In 2013 we released our very first ebook "How to prepare your round the world trip" and at that time we had opted for Word to realize the layout. I might as well explain to you that on many aspects the rendering was quite "hazardous" (you will find screenshots of this old version in this article ...
Why and how to backup your WordPress site (the automatic way)
If there is one important thing on a WordPress site that is too often left aside, it is backups. I know that at the beginning, many people are already struggling with themes and plugins, trying to have a functional WP site… However, once your WordPress site/blog is doing more or less what you expect ...
Understanding and improving Google’s Core Web Vitals on your WordPress site
If you're interested in SEO or use Google Search Console to check your pages rankings, you've probably already seen or heard about Core Web Vitals. Core Web Vitals are new metrics introduced and used by Google to measure the quality of the user experience on your site. But the main reason why you ...