Today, the effectiveness of email marketing campaigns is no longer to be proven. Whether you are an entrepreneur, a freelancer, or a marketing director of a multinational or a start-up, you will have to choose among all the platforms so that each newsletter hits your target. Mailchimp and ...
Introduction to email marketing and newsletter tools for WordPress
Newsletters or more generally emailing sometimes have this image a little "old-fashioned" and outdated... And yet I promise you that good old emails are far from being dead! They might even come back very strongly in the next few years (it's not me who says so, it's Pat Flynn ;) ). On the other ...
How to write an effective newsletter?
A true communication tool with an informative purpose, the newsletter still has a bright future ahead of it. However, it is not about writing and sending a message to your contact list. The goal is still to have your email opened, read and clicked by your contacts. To avoid that sadly falling into ...
Our Review of Mangools – Keyword research tool for bloggers
When we started creating content online on a regular basis a little over 8 years ago now, our working methodology was... how can I say? Very random. We would write whatever came into our heads on Novo-Monde without asking ourselves the slightest question. The notion of SEO was almost unknown to us ...